MCAE-Con-201 dumps materials - exam dumps for MCAE-Con-201: Salesforce Certified Marketing Cloud Account Engagement Consultant

Salesforce Certified Marketing Cloud Account Engagement Consultant - MCAE-Con-201 certification

Exam Code: MCAE-Con-201

Exam Name: Salesforce Certified Marketing Cloud Account Engagement Consultant

Updated: Aug 05, 2026

Q & A: 261 Questions and Answers

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Salesforce MCAE-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Automating Business Processes17%- Design engagement programs and sequences
- Build lead nurturing and campaign workflows
- Select appropriate automation tools
Topic 2: Lead Management14%- Configure lead routing and handoff processes
- Implement scoring and grading models
- Design lead generation strategies
Topic 3: Personalizing the Prospect Experience8%- Implement consent and preference management
- Design personalized interactions
- Recommend engagement enhancements
Topic 4: Account Configuration16%- Data migration and integrity maintenance
- Technical setup and architecture planning
- Usage governance and permission strategies
Topic 5: Evaluation17%- Design strategies to identify customer needs
- Analyze business requirements and recommend solutions
- Assess existing infrastructure and marketing maturity
Topic 6: Sales Emails and Alerts6%- Configure Sales Emails and Alerts features
- Maximize sales and marketing alignment
Topic 7: Reporting, Metrics, and Analytics12%- Configure and customize reports and dashboards
- Interpret results and recommend improvements
- Define relevant KPIs and metrics
Topic 8: Email Marketing10%- Optimize email content and performance
- Apply email marketing standards and best practices
- Ensure deliverability and compliance

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. Which standard connectors can be activated in Marketing Cloud Account Engagement [Choose two answers]

A) Survey Monkey
B) Youtube
C) GoToWebinar
D) Olark


2. LenoxSoft has a requirement to provide visitors to their website a consistent transition between their own hosted, branded web assets and LenoxSoft Marketing Cloud Account Engagement forms and assets.
What should be implemented to meet this requirement?

A) IP allowlist
B) Custom redirects
C) Page actions
D) Tracker domain


3. You have been asked to create a form that gathers information from prospects. This information should be available in Marketing Cloud Account Engagement as well as a custom build community site. How would you achieve this?

A) Create a website form that integrates with a Marketing Cloud Account Engagement form handler, details are submitted to the community site using Marketing Cloud Account Engagement API.
B) Create a Marketing Cloud Account Engagement form and via completion actions submit the details to the community site.
C) Create a website form that submits the details to the community site and integrate it with a Marketing Cloud Account Engagement form handler.
D) Create a Marketing Cloud Account Engagement form and via an automation rule submit the details to the community site.


4. LenoxSoft recently enabled Marketing Cloud Account Engagement Campaign Influence Attribution Models in Salesforce. They want to understand which campaigns their prospects are interacting with right before an opportunity closes.
Which Campaign Influence Attribution model should they reference to understand this?

A) Salesforce Model
B) Even Attribution Model
C) Last Touch Model
D) First Touch Model


5. Which are true about Marketing Cloud Account Engagement Recycle Bin

A) Items in the recycle bin don't count toward usage limits
B) Content files are permanently deleted and cannot be undeleted and they are not listed in the recycle bin
C) Admins can permanently delete prospects in the recycle bin. Marketing Cloud Account Engagement no longer tracks prospects when they're permanently deleted
D) A deleted prospect is restored when the Salesforce record it's syncing with is undeleted
E) Content files are permanently deleted and cannot be undeleted, but they are listed in the recycle bin
F) Tags are deleted permanently and don't appear in the recycle bin
G) If you delete a campaign, the prospects associated with the campaign remain in the system tagged with the deleted campaign


Solutions:

Question # 1
Answer: C,D
Question # 2
Answer: D
Question # 3
Answer: C
Question # 4
Answer: C
Question # 5
Answer: A,C,E,F,G

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