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Google Display Exam Practice Test Sample Questions:

1. According to Google advertisers in the Google Content Network, you should use display ads rather than text ads whenever possible. Which one of the following reason is the most compelling reason why display ads are likely to perform better than text ads in the Google Content Network?

A) Display ads are more attractive than text ads.
B) Users' activities are different in Search than in the Google Content Network.
C) Text ads aren't allowed in the Google Content Network.
D) Display ads are larger and can contain more information.

2. Which of the following reports shows how your keywords are performing across all campaigns or in the selected campaigns?

A) Ad report
B) Keyword report
C) Campaign report
D) Search query report

3. Holly is your client and she's selling watches through her online store. She asks if you can
configure her ad to only show up for searches in a specific location. Can you configure this setting for Holly as part of Google AdWords?

A) Yes, Google AdWords does allow customers to choose language and locations for a premium price.
B) No, Google AdWords doesn't allow customers to choose geographical locations for advertise ment.
C) No, Google AdWords doesn't target language or locations.
D) Yes, Google AdWords allows customers to choose language and locations for AdWords without a premium price.

4. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Using the Placement tool
B) Browsing the Web for placements with the Google AdWords toolbar
C) Copying from the automatic placement table
D) Manually adding

5. Sally has multiple campaigns for her company's products in Google AdWords. She wants to see and edit the details of all the ad groups in her AdWords account. Which one of the following approaches is the best choice for Sally to see and edit details of all the ad groups in her AdWords account?

A) Sally should use the Ad groups tab from the Active Campaigns tab of her account.
B) Sally should use the downloadable AdWords editor for this feature.
C) Sally should use the Ad groups tab from the All online campaigns page of her account.
D) Sally can see all of the Ads from the online campaigns page, but she can only edit the ads one at a time.

Solutions: