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IASP SPP Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Measurement and Optimization | 10-15% | - Analytics and Reporting
|
| Implementation and Execution | 20-25% | - Performance Management
|
| Strategic Planning Fundamentals | 20-25% | - Strategic Vision Development
|
| Leadership and Communication | 15-20% | - Stakeholder Management
|
| Sales Strategy Development | 25-30% | - Go-to-Market Strategies
|
IASPStrategy Planning Professional Exam Sample Questions:
1. The goal of any strategic planning process is to produce a strategic plan that
A) supports the realization of the organization's vision
B) consumes as little resources as possible in its development.
C) is clear to all who read it.
D) has the complete support of management.
2. Which of the following LEAST contributes to customer value?
A) Enticing customers to participate in surveys
B) Providing a caring customer service
C) Anticipating and adjusting for the psychological cost of the product to the customer
D) Providing customer appreciation
3. The entrance into the transportation industry of ride-sharing services (UBER, LYFT, etc ...) is an example of
A) A winning brand strategy.
B) An expensive product strategy.
C) Successful market segmentation.
D) A disruptive innovation.
4. Which of the following features would you likely find in an effective communication plan for a new strategic direction?
A) Evidence the communication plan was developed by consultants specializing in communication management
B) An explanation of the tactics to be used to achieve the vision
C) Clear communication of what the organization wants to achieve
D) Clear links between the overall strategic direction and individual compensation
5. The Strategic Planning Professional should know and/or understand how to set up a monitoring and (1)
_______ processes and various (2) _______ systems to track key success factors, S.M.A.R.T. goals and implementation of changes anticipated in the strategy.
A) (1) Customer communications; (2) Data analysis
B) (1) Accountability; (2) Information
C) (1) Meeting minutes recording; (2) Progress reporting
D) (1) Human capital management; (2) communications
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: A | Question # 3 Answer: D | Question # 4 Answer: C | Question # 5 Answer: B |


