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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Journey Design, Activation and Analytics | 15% | - Reporting, analytics and optimization - Campaign activation and delivery - Customer journey design |
| Interaction Studio Fundamentals | 20% | - Platform navigation and interface - Solution overview and architecture - Core capabilities and use cases |
| Setup and Administration | 20% | - Account and workspace configuration - Compliance and data governance - User roles and permissions |
| Audience Segmentation and Personalization | 20% | - Audience builder and segmentation logic - Content creation and personalization rules - Rule-based and Einstein-powered decisioning |
| Data Integration and Management | 25% | - Sitemap configuration - Data sources and identity resolution - Integration with Salesforce and Marketing Cloud |
Salesforce Interaction Studio Accredited Professional Sample Questions:
What is the interaction studio terminology for the collection of products and content as well as related categories and tags - such as brand, gender, style, keyword and author?
- A. Directory
- B. Dimensions
- C. Catalog
- D. Channel
Correct Answer: B 🗳️
How often does interaction studio pollthe sftp for new files for ingestion?
- A. Every 15 minutes
- B. Daily
- C. Hourly
- D. Immediately
Correct Answer: A 🗳️
What is the best practice naming convention for attributes?
- A. UpperCamelCase
- B. Upper_snake_case
- C. lowerCamelCase
- D. Lower_snake_case
Correct Answer: A 🗳️
What two features of interaction studiohave functionality to perform an A/B testing?
- A. Recipes
- B. Segments
- C. Templates
- D. Campaigns
Correct Answer: B,D 🗳️
Which two items can be included in the total engagement score calculation?
- A. Identity merge date
- B. Time of Day
- C. Actions
- D. Visits
Correct Answer: C,D 🗳️
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